We develop nudges to reduce greenhouse gas emissions from traffic, and to fortify carbon sinks in forests.
Have you already been nudged?
CLIMATE NUDGE is a multi-year research project which creates, develops and tests nudges to reduce GHG emission from traffic and to fortify carbon sinks in forests. We are constantly evaluating the ethics, economics and health effects of nudges.
Did you already know the connections between nudges, your smartphone screen and the lunch line in cafeteria? Read more!
Theory Meets Nudging: Enriching Behavioral Interventions Through Practice-Based Experimentation with E-Bikes
Nudging and other behaviorally informed interventions have gained increasing traction in public… Read more Theory Meets Nudging: Enriching Behavioral Interventions Through Practice-Based Experimentation with E-Bikes
From Decisions to the Everyday: Reshaping Practices as a Framework for Nudging
The phrase “to become everyday” might sound like something becoming dull or… Read more From Decisions to the Everyday: Reshaping Practices as a Framework for Nudging
Gain deeper insights and design smarter nudges with new playbook
Our new nudging playbook brings together evidence-based insights and practical design tools… Read more Gain deeper insights and design smarter nudges with new playbook